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Britbet is a unique and customer-focused partnership of 55 British racecourses, established in 2018 with the primary aim of enhancing the experience for racegoers through pool betting services. With more than 500 on-course operators managing betting operations across over 1,400 racing fixtures annually, Britbet serves a staggering 6 million customers. This review will explore Britbet's offerings, its customer-focused approach, and its dedication to returning profits to its racecourse partners.
Overview and Mission
Britbet was created as a collaboration of racecourses across the UK, providing a comprehensive betting platform that combines both pool betting and fixed odds betting. As a not-for-profit entity owned by the racecourses themselves, Britbet ensures that the profits generated from its activities are returned to its partners, strengthening the future of racing and benefiting the local communities.
The company's operations center in Liverpool and Head Office in London manage the large-scale betting operations, focusing on delivering a premium experience for racegoers while supporting the growth and sustainability of the racing industry.
Pool Betting at Britbet
At Britbet, pool betting is the main attraction, offering a variety of betting options on horse races. The odds for these bets are determined by the total amount wagered, and the pool is distributed among winners after deductions are made. The following are the key deductions to the gross stakes before dividends are calculated for various bet types:
UK Tote Deductions:
- ToteWin: 19.25%
- TotePlace: 20%
- ToteExacta: 25%
- ToteTrifecta: 25%
- ToteSwinger: 30%
- TotePlacepot: 27%
- ToteJackpot: 29%
- ToteQuadpot: 26%
- ToteScoop6: 30%
Irish Tote Deductions:
- Win: 20%
- Place: 25%
- Exacta: 30%
- Trifecta: 30%
- Superfecta: 30%
- 'Pick 4' Jackpot: 30%
- Pick 6: 30%
- Placepot: 30%
These deductions vary by the type of bet, with each type offering different levels of risk and reward. It is important for bettors to understand these percentages to maximize their chances of success.
Betting Services and Options
In addition to pool betting, Britbet also offers a range of fixed odds betting services across UK racecourses. This caters to a broader audience, giving customers more flexibility in how they place their bets.
Another exciting offering from Britbet is their voucher system, where customers can purchase vouchers in various denominations, such as £5, £10, or £20. These vouchers can be used to place bets or participate in promotions at the races, providing a convenient and easy way to engage with the betting experience.
Commitment to Customer Experience
Britbet places great emphasis on customer satisfaction, ensuring that all of its services are designed with the racegoer in mind. The partnership of racecourses ensures that profits from betting activities benefit the venues and their operations, contributing to the overall quality of racing experiences for customers.
Britbet's commitment to providing a top-notch experience extends beyond just betting, as the company also focuses on improving customer service and supporting the racecourses with various operational needs, such as managing betting shops and providing enhanced services on race days.
Partnership with Racecourses
The fact that Britbet is owned by the racecourses themselves ensures that it operates with a unique focus: to return profits to its partners. This model allows racecourses to benefit directly from betting activities, reinforcing the racing industry in the UK and supporting the maintenance and development of the sport. Britbet's activities are heavily geared towards enhancing the racecourse experience for customers, with a focus on community engagement and sustainable growth.
Final Thoughts
Britbet offers a unique and dedicated betting service for horse racing enthusiasts, with a focus on pool betting while also providing fixed odds betting services. With over 500 operators and a presence at 1,400 racing fixtures, the platform offers a wide range of betting options across both UK and Irish races. The company's dedication to returning profits to its racecourse partners ensures a sustainable and beneficial relationship between Britbet and the racing community.
The range of betting options combined with the voucher system and customer-focused approach make Britbet a strong choice for anyone attending races in the UK or looking to engage with UK and Irish horse racing. Whether you're a seasoned bettor or a newcomer, Britbet provides a secure and enjoyable way to participate in the thrill of horse racing.
