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⍰ ASK How can organizations leverage customer feedback and sentiment analysis to iterate and improve their digital transformation strategies?

Companies can use what customers say and analyze their feelings to make their digital changes better. First, by actively getting and looking at what customers say, companies can learn a lot about what users like, what's hard for them, and what they want. This info straight from customers helps companies find areas to make things better and guides them in fixing digital problems.

Using sentiment analysis, which uses technology to understand how customers feel, companies can figure out what customers think from different places like social media, reviews, and talking to customer service. Knowing the emotional side of feedback helps companies understand if customers are happy or not.

When companies include sentiment analysis in the process of getting feedback, they can focus on fixing the most important issues that affect how customers feel. If customers are happy, companies can make those things even better. If customers aren't happy, companies can make smart changes to fix the problems.
 

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