- PPF Points
- 2,039
Discovering low-competition products for selling in the market place isn't so much about a miracle as it is logical; in fact, it is about being alert and inquisitive. Start by observing the real needs of people - not their wants - but their needs. If you investigate the weird forums, find out product reviews, and listen to people's phrases like “I wish this came in…” or “hard to find,” you will find an abundance of opportunities. The whole point is to find something. Instead of following thousands of others in a very general category, focus is on specific needs. A handcrafted version of a regular product, an item that identifies with a local community, the one that appears when certain seasonable or even odd needs come, are all usually great opportunities which however, are easily missed. To discover such kinds of products, utilize the search filters and follow the marketplace suggestions; the ones you should be looking for are the ones with only a few results with high enough engagement — these are winners now. It’s also important not to discard the niches that seem to be less exciting; the truth is that some of the most unappealing products move as though they have a spell because there is no one in their own or competitive market. Just in case you run into something with low search results but high intent - i.e. people are motivated to buy it when they see it - you are in the right place. Ensure that there is demand for your product that can fulfill your time, but, this has never a case of “I’m bored” when you are getting in there. The products that go along are not those that sparkle, but are they those products at the same time that have been thought over strategically. So, continue searching to find out the gaps and remember, sometimes the unnoticed niches are exactly the places where the money is reserved.
