- PPF Points
- 2,039
It is often the case that the products do not get sold in online marketplaces not because the products are not of a high quality, but because the sellers fail to appreciate the importance of each and every little thing. They put up a listing with the photos that only show the product at an average level, unclear descriptions, and look at the platform to finish the job, but then they are surprised when nothing happens. Buyers have an almost endless number of products to choose from, and the absence of any of the three key elements trust, value, and uniqueness will cause your product to be ignored. Yet another big mistake made is sellers paying no heed to their customers. In most cases, too high costs or too low costs without sufficient value are the major culprits of a failure in pricing. Customer service or rather lack it is another factor that kills deals under the radar. If the service is very slow, or the reply is not clear enough, or even the packaging is somewhat indifferent and leads the buyer to write a negative review the consequence all this will have is destructive on the further sales. Another thing that people do wrong is that they are not doing the basic research such as understanding the keywords, the trends, and the position of the competitors. They are expecting the market to do the job for them, without realizing that searching is the root of it all. They rush to the exit, rather than moving steadily, as their program is not proving to be effective. To move forward, the key is to accept change as it comes, to do one's best to respond to the market, and also to act as if every sale is important. After all, persevering in the obstacles that arise is the way winners behave.